Seb Frey Earns Certified Aging-in-Place Specialist (CAPS) Designation, Expanding Support for Bay Area Senior Homeowners

press-release

FOR IMMEDIATE RELEASE

Contact: Seb Frey, Broker Associate – Compass (DRE #01369847)
Phone: 408-596-1623
Email: [email protected]

SILICON VALLEY / LOS GATOS, CA — January 13, 2026 — Seb Frey, a Bay Area real estate professional known for helping long-time homeowners navigate their next chapter, has earned the Certified Aging-in-Place Specialist (CAPS) designation. CAPS recognizes professionals trained to help homeowners evaluate and plan home modifications that support safety, comfort, accessibility, and independence—especially for older adults and families planning ahead.

“As a Seasoned Living Strategist, I’m not just focused on selling homes—I’m focused on helping people make smart decisions around their home and lifestyle,” said Frey. “Sometimes that means a downsizing plan. Sometimes it means staying put and making the home work better for the years ahead. CAPS gives me a stronger framework to guide those conversations with clarity and confidence.”

The CAPS program was created by the National Association of Home Builders (NAHB) in partnership with AARP and the NAHB Research Center. The training covers key elements of aging-in-place planning, including communication strategies, market needs, common home barriers and practical solutions, building codes and standards, product ideas and resources, and business practices. CAPS designees also maintain the credential through continuing education and/or community service.

Frey’s work focuses on Bay Area homeowners – particularly in San Jose, Campbell, Willow Glen, Los Gatos, Saratoga, Cupertino, Sunnyvale, Mountain View, Santa Clara, and across Santa Clara County – who are weighing decisions about aging in place, rightsizing, selling a longtime home, or relocating closer to family. By combining real estate strategy with practical planning around home functionality, he helps clients reduce overwhelm and avoid costly missteps, whether they’re preparing a home for safer living or getting ready for a future sale.

For more information, contact Seb Frey at 408-596-1623 or [email protected].

About Seb Frey

Seb Frey is a Silicon Valley real estate broker associate with Compass and the creator of the Seasoned Living Strategist approach—helping long-time Bay Area homeowners and their families make confident decisions about selling, downsizing, or adapting a home for the years ahead.

###

2024 NAHB Badge update Master Outline

Check out this article next

Proof That Staging With Rented Furniture And Decor Is a Waste of Money

Proof That Staging With Rented Furniture And Decor Is a Waste of Money

If you’ve been anywhere near Bay Area real estate for more than five minutes, you’ve heard the drumbeat: Stage the home. It will sell for…

Read Article
About the Author
seb-headshot-2022-08

I specialize in helping families with homeowners over 60 plan and confidently execute their next move for a clear financial advantage. Since 2003, I’ve helped Bay Area clients navigate complex housing decisions using deep Silicon Valley market knowledge and practical, real-world strategy. My goal is to help clients move forward with clarity and confidence as they enter their next chapter.