Key takeawaysLighting is leverage. Homes that feel bright, open, and “easy to live in” typically show better, photograph better, and attract stronger buyer emotion—often translating…
Key takeawaysA controlled academic study found that staging with rented furniture and dĂ©cor did not produce statistically significant increases in buyers’ price valuations, even though…
Selling a home in today’s market—especially here in Silicon Valley—means paying attention to the details that matter to buyers. As a professional realtor, I’ve seen…
a home in the Bay Area can be an exhilarating but challenging process. With one of the most dynamic real estate markets in the world,…
Key takeawaysProperty condition is a major driver of both sale price and time on market: well-maintained, updated homes tend to sell faster and for higher…
Key takeawaysNatural light isn’t just “nice”—it’s a value signal. Bright rooms feel larger, cleaner, and more inviting, and buyers make that emotional judgment fast (often…
takeawaysFor most Bay Area and Silicon Valley homeowners, major pre-sale renovations rarely deliver a positive return. The data shows that big remodels often cost more…
you're thinking of selling your home in the Bay Area, you've probably asked yourself if you should paint it - or paint part of it. …
Home staging has become a hyped element in the real estate market, influencing buyers, sellers, and agents alike. The 2023 Profile of Home Staging, prepared…
If you're thinking about selling your home in Silicon Valley, you've maybe wondered about what kinds of improvements, if any, you should make before putting…