Double Down on Selling Your Home


Doubling Down on Selling your Home

Deciding to put your home up for sale is a process that can take months – years, even! It can be a pretty agonizing decision as it will often mean big changes in your life have occurred, or will occur as a result of the move.  When that day finally comes, my advice is to start right and double down on selling your home. What do I mean by that? I mean that selling your home – just like buying one – should be considered a commitment. Your home is, after all, one of your biggest financial assets. You probably were pretty careful when you bought the place, making sure you did all of your due diligence and went in with both eyes wide open. You owe it to yourself to take the same care when you sell it. So when you have finally decided to sell your home – sell the hell out of it! Don’t be timid. If the decision has been made, you need to grab the bull by the horns and take massive action. I’m reminded of the line from the original Lethal Weapon movie – don’t nibble on the barrel, pull the trigger! You know the old saying: if you’re going to do it, you might as well do it right. There’s a great temptation to take short cuts. To punt. To skimp here and there. You just want to sell your house – you don’t want to spend a king’s ransom and/or dozens or hundreds of hours getting your home … Read More

Make the Buyer pay the Seller’s Closing Costs


Make the Buyer Pay the Seller's Closing Costs

One of the major drawbacks to real estate as an investment is that it’s not a liquid asset. You can’t turn a house into a pile of cash with the click of a mouse, and when you do sell, it is generally pretty expensive to do so. So wouldn’t it be great if there were a way to make the buyer pay all the seller’s closing costs? Including about the biggest closing cost of all: the commission? When you go to sell your home, you’d be well advised to put some money into it before it hits the market, preparing it for sale. You don’t necessarily need to spend a lot of money – just doing the basics like de-cluttering, cleaning, painting, landscaping, and some easy staging will go a long way towards getting the highest price for your home. Now, you could put your home on the market after spending this money, and the possibility exists that it might not sell – but regardless, this is money you’ve spent up-front and will never recover it (unless the home is sold). Typically though, the cost of preparing your home for sale is considerably less than the closing costs: title fees, escrow fee, transfer tax, and of course, the commission. These costs can easily run 5-7% of the total sale price. Now, wouldn’t it be great if there were a way to make the buyer pay the seller’s closing costs? It sure would be! Now, I’m going to let you in on another dirty little secret: actually, … Read More

Best Home Improvements

Seb FreyHome Care Tips, Santa Cruz Real Estate

It’s springtime, the time when many home owners fancies turn to thoughts of selling their property and repeaping a huge reward.  The big question many of them have is:  what can I do to my home so as to sell it quickly and get the best price, without pouring a king’s ransom into the property first? That’s why we now have a list of the Best Home Improvements for the money. I’ve been asked this a few times lately, so I thought I’d write about it in my blog.  Here is what it comes down to: 1) Curb Appeal:  your home should look magnificent from the street.  Many times when I’ve been out with buyers, if the home appears to be dilapidated or “junky” in any way, that’s enough of a turn-off to make buyers say, “Forget it, let’s drive on to the next one.”  To enhance curb appeal, you might consider doing the following: a) Pressure wash the exterior walls, including driveway, sidewalks, porch, decking, etc.  Don’t forget the windows, although you might want to do this by hand if possible. b) Paint the exterior of the house – if that seems like too much work, re-paint the trim, and the door.  While you’re at it, replace the doorknob and other hardware if it appears dull and can’t be polished up. c) Trim the grass, trim the hedges, pull weeds, plant flowers, add some ground cover if you don’t have a lawn (e.g. redwood bark) 2) Remove clutter:  when a buyer enters your home, he … Read More