The World’s Greatest Realtor Award Winner

Sebastian "Seb" Frey is theThe World's Greatest Realtor 2018 Award Winner! This prestigious award was granted to him by one of his clients upon the…

What Lessons From the 2007 Financial Crisis Still Apply Today?

Today, I want to share with you five important lessons that I learned from the 2007 financial crisisWith housing prices as high as they are…

Just Cause Evictions in Santa Cruz

Just Cause EvictionsI recently attended an all-member meeting of the Santa Cruz County Association of Realtors. We have these meetings once or twice a year,…

How You Can Help Solve Our Housing Crisis?

We in California are in the midst of an extreme housing crisis. One way this shows up is as exorbitant prices to both buy and…

2018 California Housing Forecast

Watch the 2018 California Housing Forecast VideoAlso available in audio-only format on the Bay to Bay PodcastLast October, I was fortunate enough to attend the…

Why the “Shift” Happening in Our Market Isn’t What You Might Think

Shift happens. But is our California real estate market shifting now too? There are all kinds of stories out there that seem to be saying…

Santa Cruz Median Home Price hit $920K in March

This is one hot housing market!The Santa Cruz real estate market is making headlines again. A few weeks ago, the news was that the median…

Santa Cruz Marching Towards Rent Control

In case you haven't heard, the city of Santa Cruz is marching towards establishing rent control. Recently, the Santa Cruz City Council voted to adopt…

What Are Your Goals in 2018?

I dont know about you, but I love a new year. Its a time of year that signifies renewal. For business owners like myself, it…

The Santa Cruz Housing Crisis

The Santa Cruz Housing CrissLast week, I appeared on KSCO radio to talk with producer Brad Polisuk about the Santa Cruz Housing Crisis. I was…