Top 7 Reasons to Price Your Santa Cruz Home Right

Are you planning to sell your home in Santa Cruz? Setting th…

Underprice and sell for more…way more.

Date Published: September 14, 2023  The Compa…

How Does Deferred Maintenance Impact Sale Price?

In this article: How to Sell a Home with Deferred Mai…

5 Uncontrollable Factors That Impact San Jose Home Prices

In a competitive real estate market like San Jose, it's cruc…

3 Crucial Things Every Seller Needs To Know About Pricing Their Bay Area Home

When selling your Bay Area home, one of the most important f…

Proof Positive: Underpricing Your Home Gets you More when you Sell

Have you ever wondered if there's a secret trick to maximizi…

The Principle of Substitution

Just like every other industry, the real estate industry is …