The 10 Biggest Mistakes Families Make When Selling a Senior Loved One’s Home
takeawaysMost of the biggest mistakes in senior home sales are entirely preventable -- they happen because families did not know what they did not know,…
Category: Sellers
Your home is likely to be your most valuable asset by far. Understanding the myriad of options you have for selling it is crucial. Not all Bay Area home owners have the same priorities when it comes to selling, and the articles here will help you make the best decisions for when the time comes to sell your home.
The Silver Tsunami: What the Coming Wave of Senior Home Sales Means for Silicon Valley
Key takeawaysApproximately 10,000 Baby Boomers turn 65 every day in the United States -- a demographic wave that will reshape housing markets across the country…
Why Selling Off-Market May Be the Smartest Move for Seniors and Their Families
takeawaysOff-market home sales can be a smart strategy for senior homeowners because they may protect both sale price and privacy. The article cites research showing…
Looking for Senior Living in San Jose? Here Are 10 Things You Should Know Before You Sell
Key takeawaysSelling a long-time San Jose home before moving to senior living is not just about price. Capital gains taxes, Proposition 19, and even step-up-in-basis…
Selling Your Home in San Jose After 30 Plus Years: What’s Changed and What to Expect
takeawaysYour San Jose home has likely created life-changing equity—your main job now is maximizing net proceeds, not chasing trendy renovations.Today’s buyers are buying location, schools,…
The Longevity Economy and Your Home: How Living Longer Changes Everything About When to Sell
Key takeawaysAmericans are living significantly longer than previous generations -- a 65-year-old today has a meaningful probability of living into their late 80s or early…
A Quick Guide to Capital Gains Tax When Selling a Silicon Valley Home You’ve Owned for 30+ Years
takeawaysIf you've owned your Silicon Valley home for decades, you may be sitting on millions in unrealized capital gain, and understanding the tax implications is…
How To Sell The Long-Time Family Home For The Highest Price Possible
you've owned your home in Silicon Valley for decades, you're probably sitting on one of the most valuable bits of real residential property in the…
Compass and Redfin Partnership Is Good News For Long-Time Silicon Valley Homeowners
takeawaysThe Compass + Rocket/Redfin partnership lets Compass “Coming Soon” listings reach Redfin’s massive audience (60M buyers) while your listing still avoids the “clock starting” effect…
Strategic Pricing and MLS Optimization: How I Maximize Exposure for Every Listing
Key takeawaysPrice at the right thresholds to widen your buyer pool.Inman advises against “99” pricing and says buyers search in price bands; a round number…